Samsung x Hearst Network
Interactive Display Ads
Behind the Design
Samsung x Hearst Magazines was an interactive display banner project created for Samsung’s Galaxy Ring and Galaxy Watch Ultra across Hearst sites. I designed and built a responsive Megahero format that turned a standard banner into an interactive product demo, allowing users to rotate each product in 360° and tap hotspots to discover key features.
About the Megahero Ads
I pitched, built and templated the format, designing it to be flexible, reusable and easy to adapt across brands. The experience focused on clarity, movement and balance, with refined transitions and pacing to create a smooth flow across multiple screen sizes and devices. The Megahero display ad has since become one of Hearst’s most used and commercially successful display products for luxury and tech brands.
